Bachelor in Artificial Intelligence for Business
Información del curso
Descripción
The program covers fundamental concepts in AI, exploring data literacy, product design, deep learning and robotics, teaching students how these areas can be integrated into sustainable practices, research, investment and business growth, among many other fields.
Students also study responsible AI principles and the sociological impact of artificial intelligence.
Temario
This program covers the fundamentals of AI from a predominantly conceptual and business-oriented viewpoint, demonstrating how these new technologies can help you gain a competitive advantage in the business world. You will learn how AI can be used to improve business processes, make better decisions, and create new products and services, while also exploring the responsible, social, and ethical implications of AI.
Key areas of AI, including machine learning, deep learning, natural language processing, and emerging generative AI solutions, will be examined in the context of digital transformation, big data analytics, and the current business landscape. This program prepares you to become a tactical and strategic leader in developing and leveraging AI-driven business solutions.
Year 1
- Managing People & Organizations
- Marketing & UX
- Impactful Communication
- Finance & Accounting
- Innovative Technology in Business
- Applied Data Analytics
- Economics & Enterprise
- Responsible Management
- Digital Branding, Advertising & Media Channels
- Creativity & Design Thinking
- Logistics & Operations
- Digital Business
- Financial Reporting & Analysis
- Entrepreneurship & Business Development
- AI Business Fundamentals
- Getting Started with Data Literacy, Big Data and Visualization
Year 2
- Strategies in A Disruptive World
- Marketing in Action
- Business Research Methods
- Principles of AI-Driven Decision-Making
- AI Product Management and Design
- Machine Learning and Deep Learning in Business
- Creative Business Cases
- Transformational Change Management
- Innovation in Business
- NLP, Generative AI, and Robotics in Business
- AI in Investment and Business Growth
- Responsible AI Principles
Year 3
- Global Business & Strategy
- The Business Consultancy Project Part I
- Marketing Across Cultures
- Developing Leadership & Management
- The Business Consultancy Project Part II
- International Entrepreneurship
Competencias para las que te prepara el curso
Requisitos
The admission process at EU Business School is clear and straightforward. Applicants must fulfil specific academic and English language requirements to be eligible for admittance into their chosen program.
Prospective students are evaluated on the strength of their applications as a whole. Consideration is given to the student's qualities and abilities: leadership potential, academic achievements, performance on standardized tests, extracurricular activities and personal experiences. EU's Admissions Services department will assist all applicants throughout the entire application process.
Metodología
Idiomas en los que se imparte
Duración
Objetivos
EU Business School's Bachelor in AI for Business program prepares students to embrace the challenges and opportunities that artificial intelligence presents in the modern business arena. Students will gain an understanding of core AI concepts and principles, allowing them to take on positions at the forefront of innovation.